After the whirlwind of December, the New Year gives jewelers the chance to take a deep breath. But January isn’t the time to take a break; it’s a great time to be in touch with your customers. It is a time of resolutions, vows to organize and improve one’s life. Why not reach out to your customers with some tips for the care and cleaning of their beautiful jewelry? Or share this information when they stop in the store to size or exchange a holiday gift?
Whether through Facebook, your website, email reminders or a mailing, encourage your customers to resolve to take better care of their treasured pieces. Here are some quick hits that you might consider using:
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