• ORDER NOW
  • 800.848.3582

    TKC_Logo_2020TKC_Logo_2020_stickyTKC_Logo_2020TKC_Logo_2020

    • Products
      • Private-Label Products
        • Jewelry Cleaners
          • Fine Jewelry Cleaner
          • Gentle Jewelry Cleaner
          • Natural Jewelry Cleaner
          • Silver Jewelry Cleaner
          • Foaming Jewelry Cleaner
          • Sparkle + Shine Stick
          • Jewelry Cleaning Wipes
          • Jewelry Cleaner Packettes
          • Concentrates
        • Polishing Cloths
        • Microfiber Cloths
        • Jewelry Care Systems
          • Custom Jewelry Care Kits
          • Clean + Care Kits
        • Ultrasonic Cleaner
        • Complete Care Program
        • Displays
      • Product Recommendations
        • Low MOQ Options
      • Additional Resources
        • Jewelry Cleaning Charts
        • Customization Overview
        • Benefits of Private-Label
        • FAQ
    • Care 101
      • Tips For Your Customers
      • Jewelry Cleaning Charts
    • Customization
    • Resources
      • Cleaning & COVID
      • Benefits of Private-Label
      • FAQ
      • Value Added Services
      • Incorporating Into Your Business
      • Downloads
    • #cleanjewelry
    • Company
      • About Us
      • Careers
    • Contact Us
    • Products
      • Private-Label Products
      • Product Recommendations
      • Additional Resources
    • Care 101
      • Tips For Your Customers
      • Jewelry Cleaning Charts
    • Customization
    • Resources
      • Cleaning & COVID
      • Benefits of Private-Label
      • FAQ
      • Value Added Services
      • Incorporating Into Your Business
      • Downloads
    • #cleanjewelry
    • Company
      • About Us
      • Careers
    • Contact Us
    0
    Brush Just Right
    August 13, 2019
    100 Women Can’t Be Wrong
    November 11, 2019

    Label Love: What Your Customers Want

    October 22, 2019
    Categories
    • Blog
    Tags
    • 2019
    • Branding and Private Label

    Consumers ranging from millennials to baby boomers have changed their attitudes about private-labeled products as methods-of-purchasing habits have changed. What was once seen as generic is now viewed as having value and brand integrity.

    As a result, the savviest retailers and merchants are using private-label as a tool to offer exclusive, high-quality products, that their customers can’t find anywhere else.

    Jewelry Cleaners are known as part of the CPG retail category – “consumer packaged goods.” According to Nielson, growth of CPG private-label products outpaced branded products by more than three to one over the past three years. Data shows that more than half of consumers visit a particular retailer specifically to buy store brands.

    What does this mean for jewelers and retailers? Your customers know and love private-label products! They are comfortable with them, loyal to them, and understand that they are exclusive. If you are thinking about adding a private-label jewelry cleaner to your retail mix, now is the time to make your move into this category.

    Share

    Related posts

    cleaner pick the right cleaner from the kingswood company
    November 10, 2020

    How to Pick the Right Jewelry Cleaner for Your Store


    Read more
    my 30 days of jewelry cleaning blog the kingswood company
    October 27, 2020

    My 30 Days of Jewelry Cleaning


    Read more
    Clean and care product line introduction from the kingswood company
    October 15, 2020

    Meet the Clean + Care® Product Line!


    Read more

    PRODUCTS
    Fine Jewelry Cleaner
    Gentle Jewelry Cleaner
    Natural Jewelry Cleaner
    Silver Jewelry Cleaner
    Foaming Jewelry Cleaner
    Sparkle + Shine Stick
    Clean + Care Professional Ultrasonic Cleaner

     
    Jewelry Cleaning Wipes
    Professional Polishing Cloths
    Microfiber Cleaning Cloths
    Clean + Care Jewelry Cleaning Kits
    Point-of-Sale & Education
    Concentrates Cleaners
    Kingswood Complete Care Program

    LEARN MORE
    FAQ
    Care 101
    Resources
    Customization
    #cleanjewelry

    CONTACT
     800.848.3582
     Sales@thekingswoodcompany.com

           

    © 2021 The Kingswood Company. All Rights Reserved. Use of this website constitutes accepting of Terms & Conditions and our Private Policy. Site Map
      0

        Subscribe to Sparkle!

        Learn more about our products and receive our newsletters.

        By continuing to use this website, you consent to the use of cookies in accordance with our Private Policy. ACCEPT
        Privacy & Cookies Policy

        Privacy Overview

        This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
        Necessary Always Enabled

        Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.

        Non-necessary

        Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.